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"Adding Content Corps created such an excitement here at Greenpeace. We truly value our members and giving them a way to build their own campaign specific website using our advocacy tools, helped Greenpeace to improve our services and better connect with our members."

Anne Dougherty, Web Manager, Greenpeace USA


What are the THREE R’s of DIGITAL ADVOCACY?





Advocacy Central - our mission is to empower your organization to:

  • Effectively build and retain a loyal membership base
  • Dramatically increase online fundraising and donor efforts
  • Promote your organization and its goals through dynamic online grassroots activism.

Our revolutionary turnkey solution, AdvocacyCentralTM, allows your organization to achieve what we call the Three Rs of Digital AdvocacyTM:

1) Recruit
2) Retain
3) Revitalize


Recruit:
Build your organization's membership through our innovative products / marketing tools such as Digital Campaign Cards, the Advocacy Central Personal Web Site Builder, and personalized email marketing campaigns.

Retain:
Empower, inspire and mobilize your members by giving them the tools to become more effective advocates. Make activism easy and fun through our "Change the World with One Click"TM methodology. Our online advocacy solution:

  • Allows members of your organization to communicate more easily with elected officials through our powerful, headache free suite of online advocacy tools. We
  • Allow your members to "Reach Congress with One Click."TM
  • Creates an online standing army of activists for your organization.
  • Enables your organization to communicate more effectively with your members and donors though personalized online communications.
  • Inspires members to create a vital online community.

Revitalize:
Communication is the key to any relationship - and that includes your organization's relationship with its members and donors. The Digital Advocacy Content Manager, and the Precision Profile Manager allows your organization to communicate with and understand its members, donors and activists in a sophisticated, personalized manner. Ultimately, this results in increased loyalty, increased membership, increased online fundraising and increased effectiveness in promoting your organization and its goals.

Advocacy Central is a division of Two Radical Technologies, Inc. (2RAD) an established complete technology solutions firm and Internet Service Provider located in Chantilly, Virginia. Over the seven years we have been in business we have worked with Associations to help them meet their technology challenges. Out of this experience, we saw the need for a suite of innovative online products that revitalizes organizations and allows them to achieve their advocacy objectives.